A JCI Queensway flagship project
Extraordinary Branding Awards (EBA)
Making brands visible and helping enterprises go further through exchange.
Brand × Youth × Exchange
Beyond recognition, towards meaningful growth connections
Founded by JCI Queensway in 2021, the Extraordinary Branding Awards (EBA) brings together brand recognition, enterprise showcases and exchange connecting Hong Kong, the Greater Bay Area and overseas markets.
The flagship programme also gives young leaders practical experience in planning, collaboration and cross-sector communication, turning service into visible action.
2026 in review
Four cities, one route to the Hong Kong stage
The sixth edition connected enterprise and city exchange in Nansha, Sanya and Hangzhou with visits, professional sharing, the brand expo and award ceremony in Hong Kong. It was both a recognition programme and a real platform for members to coordinate cross-city partnerships and public delivery.
- Nansha · Opening and enterprise exchange
- Sanya · Brand and city connections
- Hangzhou · Innovation and industry exchange
- Hong Kong · Expo, sharing and awards
2026
A journey from exchange to the stage
The 2026 programme moved from its opening and regional exchange to a mainland enterprise visit, brand expo and award ceremony.
EBA opening and Nansha visit
Opening the year through an in-person exchange.
Mainland enterprises visit Hong Kong
Connections around enterprise upgrading, technology and internationalisation.
Sixth award ceremony and brand expo
Held at the Hong Kong Productivity Council, bringing brand stories to the stage and exhibition floor.
In pictures
Brands, exchange and youth in action

Since 2021
Every edition is a shared chapter of growth
Built with chapter members, brand representatives and partners across sectors, EBA’s journey records how young leaders continue to move an idea forward through collaboration. More public retrospectives will be added as archive photographs are verified.
Explore Extraordinary Branding Awards
Discover the latest programme on the EBA website
The independent official website carries the latest EBA updates, participation information and brand stories.